1968 Mercury Cougar XR7-G Hertz
Sold $100,000 on Dec 19, 2025 at Bring a Trailer.
View the original listing on Bring a Trailer · Cougar (First generation) market

How this sale compares
Sold for $100,000, 295% above the market at the time: the Mercury Cougar (First generation) median was $25,296 across 12 sales in the 12 months before (middle 80%: $16,205 to $66,675). Based on only 12 sales.
Details
- Year
- 1968
- Model
- Cougar XR7-G Hertz
- Mileage
- 69,000 miles
- Transmission
- automatic
- Engine
- 390ci Marauder V8
- Exterior
- Cardinal Red Paint
- Interior
- Red Leather Bucket Seats
- Location
- FL
Comparable sales
- 1969 Mercury Cougar XR-7 428 Cobra Jet Ram Air: Sold $69,500 · Nov 28, 2025 · Bring a Trailer · 64,000 miles
- 1969 Mercury Cougar XR-7 Convertible 351 4-Speed: Sold $24,750 · Aug 7, 2025 · Bring a Trailer · 58,000 miles
- One-Family-Owned 1969 Mercury Cougar Eliminator 351: Sold $39,500 · Jun 30, 2025 · Bring a Trailer · 80,000 miles
- 1968 Mercury Cougar XR-7: Sold $20,300 · Sep 19, 2025 · Bring a Trailer · 57,000 miles
- 24-Years-Owned 1967 Mercury Cougar XR-7 GT Hardtop 390: Sold $27,000 · Nov 23, 2024 · Bring a Trailer · 83,000 miles
- 1967 Mercury Cougar Hardtop 289 3-Speed: Sold $37,500 · Oct 15, 2026 · Bring a Trailer · 54,000 miles